Economic Surplus arising from Business Longevity

Guiding owners and leaders to
master the unattended
70% Zone of Value Creation -
the economic marker of Longevity.

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The World’s First Business Longevity
Advisory & Research Organisation

LivingMachine
Advisory

Supporting owners and leaders to master the 70% Zone of Value Creation through an individual and collective adventure. Supported by the proprietary LivingMachine model, tools and methodology.

Lasting Value Creators Research

Our groundbreaking longitudinal study establishing the relationship between the Health of the Living and Perpetuity Value. Covering the top companies of India, Japan, Austria, Switzerland, Germany, UK & USA.

National Prosperity
White Paper

The first global study that establishes how the Perpetuity Value of firms determines the compounding GDP of nations - how long living organisations influence national prosperity.

Pariņãma
Community

The world’s first global community of long-living organisations. Comprising owners and leaders dedicated to the practice of business longevity through shared dialogue, practice and learning journeys.

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How Economic Flow Fractures

Most business frameworks account for only 30% of value creation - visible, near-term, and measurable.

But enduring prosperity flows from the 70% Zone.

It is here that reality is seen as it is - not as it is desired to be, where this truth gives rise to purpose, mindset, trust and cultural and creative vitality and where that vitality becomes lasting, compounding value

When the 70% Zone is neglected, it doesn’t show up in this quarter’s numbers, it bleeds out slowly and silently, into what we call Bleeding Insolvency: the quiet drain of future prosperity, and company lifespan - hidden beneath short-term performance.

Business longevity is the superior marker of enterprise success and the 70% Zone is its economic signature.

Restoring Flow through the LivingMachine

The LivingMachine practice restores alignment through the LivingMachine Triad between:

  • Vitality - The Health of the Living – Mindset, purpose, trust, culture, creativity

  • Truth - Unified Observership – Confronting hinge assumptions, self-limiting beliefs

  • Prosperity - The 70% Zone of Value Creation – Perpetuity Value, compounding economic return

The practice helps owners bring these three into coherence, unlocking economic surplus and the regenerative and compounding effect.

In partnership with:

Reimagining management for the next era,
where longevity and perpetuity defines success.

A Five-Step Path to Mastery

Mastering the 70% Zone of Value Creation demands a shift in attention, courage and discipline.

Through decades of fieldwork and research, we’ve mapped a five-step practice to activate this forgotten zone.

Case Studies.

Download our case studies to understand the impact of our work on the 70% Zone of Value Creation.

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Our Mission:

70–90% of global annual GDP is generated by long-living enterprises, many of which are family owned.
They have 47% higher revenue growth and 36% higher earnings.
They are the backbone of economically flourishing nations.

Our mission is four-fold:

  • Create a global fellowship of long-living organisations.

  • Codify Perpetuity principles into an iterative practice that finds a door through the Great Invisible Wall.

  • Reimagine business success beyond quarterly results.

  • Equip successors for the Institution Building Quest.

Where the Living
Drives the Machine

The LivingMachine reveals how the 70% Zone of enterprise value arises from the Health of the Livinge Elements - mindset, purpose, trust, and culture.

Watch our 4 minute video to better understand our model and framework.

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The Parinama Community is where owners and leaders cross-pollinate learnings in their collective quest to master the 70% Zone of Value Creation..

Watch the 3 minute video, to see our community in action at the 16th Global Peter Drucker Forum, Vienna, 2024.

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Experience Unlocking the 70% Zone of Value Creation.

A half to one-day diagnostic making the invisible, visible; disconnections between Living and Machine, the leadership hinge assumptions and unspoken self-limiting beliefs.

An engaging and fun-filled exercise in exploring your 70% Zone.

Voices from the Community.

  • R Gopalakrishnan, Ex Vice-Chairman - Tata Sons

    “Following in the footsteps of his four predecessors, Ratan Tata created a LivingMachine.
    How?
    By pursuing perpetual value, by focusing on perpetuating values - rather than merely pursuing financial valuation.”

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    T K Balaji, Chairman, Lucas TVS Group

    "The concept of the LivingMachine is very important. It brings in a new and practical perspective in relation to how a business is organised, run and endures. Most importantly it reminds us that it is the Living that drives the Machine, a fact often forgotten in the world of modern management.”

  • Anil Goel, Former Executive Director & CFO, Taj Hotels Group

    “Leaders need to understand the Health of their LivingMachine and face the Great Invisible Wall. If not, they’re leaving money on the table or worse, not even aware that they are.”

Our partners

Trusted by leading thinkers, family institutions and next-generation leaders worldwide.

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Resources

LVC100 (India)
Research Summary

Book cover titled 'Lasting Value Creators 100 India' by the Living Machine Institute, with a golden background, red and white text, and an infinity symbol composed of white birds.

Our proprietary research that establishes that the Health of the Living Elements is the driver of the 70% Zone.

The Book of the
LivingMachine

Cover of 'The Book of the LivingMachine' with gold background, white bird, and infinity symbol, published by Living Machine Institute.

Enter the World of the LivingMachine, and dive into our terms, concepts, tools and models.